Official Announcement of The Initiation
June 2026 MAISON ALVYRA proudly announces the official launch of its first collection, The Initiation—an inaugural release featuring the fragrances Monarch and Sovereign in Extrait de Parfum concentration. This launch marks the beginning of the House’s journey into the world of niche perfumery, introducing its distinctive vision through a refined experience that brings together craftsmanship, identity, and disciplined execution.
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